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Apple Time

While my wife and I were in the Apple store looking at Apple watches, we glanced over to the table next to us. The salesperson was obviously blind. Behind the counter was another person who had no arms. It was reminiscent of the year before (in another Apple store) when we purchased a MacBook. The entire transaction with our deaf salesman was accoumplished by typing questions and answers back and forth.

We remarked to our salesperson how great Apple was to hire people with “disabilities” in jobs that would be difficult for them to perform.

Our salesperson then related a story about a customer who came to the Apple store to buy an iPhone. She had been paralyzed from the neck down after falling down a flight of stairs in Paris. She was a writer and needed a way to continue her career. The salesperson showed her the phone’s ability to use voice commands. She was given her independence back.

Both Apple employees and customers are able to live more normal lives because of the commitment that Apple has to benefit all people.

I then started thinking of the genealogy of the technology that made all this possible. If Steve Jobs and Bill Gates had never been inspired by those that came before them, these wonders would have never happened.